*** SHAMEFUL: $1 out of $10 campaign ad money spent on negativity! ***
It is truly SHAMEFULLY amazing that $1 out of every $10 in campaign advertising money goes towards negative advertising. Read it here. The message ingrained in such negativity, as shown by the disparity in numbers, is that voters should not vote for a candidate but against the candidate's opponent! Negative ads are essentially the last acts of desperation for losing candidates and the last refuge for scoundrels turned politicians. Is there any wonder that voters are turned off by politics -- I estimate 25-30% percent turnout for next Tuesday's general elections -- and mistrust politicians. But the voters do not get off so easily; if negative campaigns were not eaten up by voters (a natural reaction to their mistrust of politicians), politicians will shy away from them and be FORCED to discuss the issues that are important to our Republic. It is time the voters sent a message to the politicians that enough is enough. The first politician to hurl a negative ad gets the heave-ho.
Labels: Politics
posted by KYJurisDoctor at 10:36 AM
2 Comments:
They don't bother me so much, but I do believe a good mix of positive and negative ads might be more effective that 100% negative.
100% positive campaigns let your opponents get off with their irresponsible and wrong beliefs, remarks, etc.
Maybe the negative ads should be left up to outside groups?
A candidate just needs to tell me why I should vote for him or her and not why I should not vote for the opponent. It is okay to point out where the candidate defers from an opponent, but pointing out an opponent's mole does not get me to ignore the candidate's flickering mole hair! As for letting outside groups do it, if I can tie that outside group to a candidate then that candidate loses my vote!!
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